Descriere

This plugin will install a Meta Pixel for your page so you can capture the actions people take when they interact with your page, such as Lead, ViewContent, AddToCart, InitiateCheckout and Purchase events. It also includes support for the Conversions API.

You’ll be able to see when customers took an action after seeing your ad on Facebook and Instagram, which can help you with retargeting. And when you use the Conversions API alongside the Pixel, it creates a more reliable connection that helps the delivery system decrease your costs. Learn More

The Conversions API is designed to create a direct connection between your marketing data and the Meta systems, which help optimise ad targeting, decrease cost per action and measure results across Meta technologies. Learn More

Instalare

To install from your WordPress site
1. Log in to your WordPress dashboard, navigate to the Plugins menu and click Add New.
2. In the search field, type ‘Facebook for WordPress’ and click ‘Search Plugins’. Select the plugin authored by ‘Facebook’. You can install it by simply clicking ‘Install Now’.

To download and install plugin from Facebook Events Manager
Facebook Help Page

Configure plugin for first use
After plugin installed:
1. Go to settings page of the plugin.
2. Click Get Started.
3. Complete the Facebook Business Extension flow.
4. Agree to share your access token with your site.

Enable sending events via conversion API
You must complete the Facebook Business Extension flow before enabling sending events via conversions API.
1. Go to settings page of the plugin.
2. Under, Meta Advanced Configuration, toggle the checkbox to enable/disable send website events to Meta using Conversions API

Întrebări frecvente

Where can I find more information on Facebook Pixel?: You can find more information on the Facebook Pixel.
Where can I find more information on Conversions API?: You can find more information on the Conversions API.
Where can I find more information on Facebook for WordPress plugin?: You can refer to this page
Where can I find support?: If you get stuck, or have any questions, you can ask for help in the Facebook for WordPress plugin forum.
I am a developer. Can I help improve the plugin?: Of course! This plugin is open sourced on the Facebook Incubator GitHub. You can find the code and contribution instructions in the plugin repository.

Recenzii

osnetworking 23 septembrie 2023

Meta is very hard to understand. Not much help in French. But it's well thought out

2abattle 12 septembrie 2023

After signing up for Meta and connecting my bank, I have had persons try to steal $560 from my account and order 5 crab boils from Door Dash within the same 24 hour period. My bank shut down my account for an entire weekend. I had to appear at my bank in person to prove who I was. Since then, the same bank and another bank account I have with a different bank keep contacting me about fraudulent activity on my account.

aliragab 7 septembrie 2023

Bad experience

Waqar Sabir 31 august 2023

I have used this plugin but the site gets broken. i can see the css added by this plugin in the front end of the site.

nestex 28 august 2023

facebook is a awesome system for new businessman i just love it

MirandaSEO 24 august 2023

What a waste of my time. Poor experience, gave access right issues, not working at all.

Citește toate cele 134 de recenzii

Contributori și dezvoltatori

„Meta pixel for WordPress” este un software open-source. La acest modul au contribuit următoarele persoane.

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Istoric modificări

2023-07-12 version 3.0.13

Revise openBridge Firing Logic for Cleaner URL Indexing

2023-06-13 version 3.0.12

Remove async processing from OpenBridge events
Get PII from session

2023-05-22 version 3.0.11

Remove the dependency of Gravity Forms

2023-04-25 version 3.0.10

Remove delays in firing pixel events
Upgrade to PHP SDK 16.0.*
Fix compatibility issues for PHP

2023-04-03 version 3.0.9

Removed hard coded OpenBridge Javascript
Fix async events UserData key mapping. #32
Delay pixel events firing, to track engaged visitors
Bug Fixes

2022-10-31 version 3.0.8

Fix PII drop when converting Pixel payload to Conversion API payload
Rebranded the extension from Facebook pixel to Meta pixel

2022-08-02 version 3.0.7

Update Facebook Business SDK to v12.0.0
Added the ability to send website events using conversion API and OpenBridge Javascript. This can be enabled/disabled from the settings page.
Added ads metrics and insights on the settings page.

2021-08-30 version 3.0.6

Update Facebook Business SDK to v11.0.0

2021-03-10 version 3.0.5

Support for WordPress 5.7
Fixing pixel events for Contact Form 7 in WP >= 5.7

2021-02-17 version 3.0.4

Update Facebook Business SDK to v9.0.4
Validating, sanitizing and escaping plugin settings

2021-02-12 version 3.0.3

Adding nonce parameter to requests changing plugin settings

2021-02-09 version 3.0.2

Removing Guzzle dependency

2021-01-28 version 3.0.1

Support for WordPress 5.6
Adding banner for plugin review
Adding action_source parameter to Conversions API events
Update Business SDK to v9.0.3

2021-01-06 version 3.0.0

Adding Facebook Business Extension based configuration
Renaming to Facebook for WordPress

2020-12-08 version 2.2.2

Update Business SDK to v9.0.1

2020-11-04 version 2.2.1

Stop sending events for internal users
Fix Contact Form 7 integration bug, send events only on form submit success
Update Facebook Business SDK to v8.0.2
Requires PHP 5.6 or greater
Sending ViewContent Conversions API event from WooCommerce
Support for WooCommerce through Pixel and Conversions API

2020-08-14 version 2.2.0

Support for WordPress 5.5
Improved Conversions API event quality
Sending AddToCart and ViewContent events from Easy Digitial Downloads
New filter added before the Conversions API event is sent

2020-06-18 version 2.1.0

Support for WooCommerce through the Conversions API

2020-04-23 version 2.0.2

Support for WordPress 5.4
Fixing an Illegal string offset error with WP Forms
Fixing the event source url for Conversions API events

2020-03-23 version 2.0.1

Fixing an Undefined index error

2020-03-09 version 2.0.0

Added support for Conversions API Learn More

2019-12-02 version 1.8.0

Support for WordPress 5.3
Fix Gravity Forms confirmation redirect

2019-02-18 version 1.7.25

remove get_called_class from the codebase

2019-02-10 version 1.7.24

Fix for PHP 5.3
Fix the Util function
Fix Ninja Form

2019-01-29 version 1.7.23

Add Gravity Forms
Add Caldera Form
Add Formidable Form

2019-01-20 version 1.7.22

fix css asset error

2018-11-30 version 1.7.21

fix abstract static function

2018-11-28 version 1.7.20

Change plugin file name, Add Supports for MailChimp for WordPress and WP eCommerce

2018-11-20 version 1.7.19

Support php 5.3 onwards

2018-11-09 version 1.7.18

Fix translation and set the advanced matching on by default

2018-11-09 version 1.7.17

Fix Lead event

2018-11-02 version 1.7.16

Fix advance matching